{"id":1819,"date":"2022-12-12T15:32:25","date_gmt":"2022-12-12T14:32:25","guid":{"rendered":"https:\/\/www.europropmarket.com\/actualites\/?p=1819"},"modified":"2022-12-12T15:32:25","modified_gmt":"2022-12-12T14:32:25","slug":"quelles-perspectives-pour-limmobilier-tertiaire-en-2023","status":"publish","type":"post","link":"https:\/\/www.europropmarket.com\/actualites\/quelles-perspectives-pour-limmobilier-tertiaire-en-2023\/","title":{"rendered":"Quelles perspectives pour l’immobilier tertiaire en 2023 ?"},"content":{"rendered":"

L<\/span>\u2019<\/span>imm<\/span>obil<\/span>ier<\/span> de<\/span> bureau<\/span> est<\/span> un<\/span> sect<\/span>eur<\/span> en<\/span> constant<\/span>e<\/span> \u00e9<\/span>v<\/span>olution<\/span> qui<\/span> s<\/span>\u2019<\/span>adapt<\/span>e<\/span> aux<\/span> tend<\/span>ances<\/span> et<\/span> aux<\/span> ex<\/span>ig<\/span>ences<\/span> des<\/span> ent<\/span>re<\/span>prises<\/span>.<\/span> Les<\/span> bureau<\/span>x<\/span> s<\/span>ont<\/span> des<\/span> esp<\/span>aces<\/span> import<\/span>ants<\/span> pour<\/span> les<\/span> ent<\/span>re<\/span>prises<\/span> car<\/span> il<\/span>s<\/span> repr<\/span>\u00e9s<\/span>ent<\/span>ent<\/span> le<\/span> si<\/span>\u00e8<\/span>ge<\/span> de<\/span> le<\/span>ur<\/span> activ<\/span>it\u00e9<\/span>,<\/span> le<\/span>urs<\/span> employ<\/span>\u00e9s<\/span> et<\/span> le<\/span>urs<\/span> relations<\/span> a<\/span>vec<\/span> le<\/span>urs<\/span> clients<\/span>.<\/span> En<\/span> 20<\/span>23<\/span>,<\/span> le<\/span> march<\/span>\u00e9<\/span> de<\/span> l<\/span>\u2019<\/span>imm<\/span>obil<\/span>ier<\/span> de<\/span> bureau<\/span><\/a> dev<\/span>rait<\/span> con<\/span>na<\/span>\u00ee<\/span>tre<\/span> des<\/span> chang<\/span>ements<\/span> signific<\/span>at<\/span>if<\/span>s<\/span> qui<\/span> aur<\/span>ont<\/span> des<\/span> cons<\/span>\u00e9<\/span>qu<\/span>ences<\/span> sur<\/span> les<\/span> ent<\/span>re<\/span>prises<\/span>,<\/span> le<\/span>urs<\/span> employ<\/span>\u00e9s<\/span> et<\/span> l<\/span>\u2019<\/span>en<\/span>viron<\/span>n<\/span>ement<\/span>.<\/span><\/p>\n

Les nouvelles technologie comme facteur de croissance<\/h2>\n

Le<\/span> march<\/span>\u00e9<\/span> de<\/span> l<\/span>\u2019<\/span>imm<\/span>obil<\/span>ier<\/span> tertiaire<\/span>\u00a0a<\/span> con<\/span>nu<\/span> une<\/span> cro<\/span>issance<\/span> constant<\/span>e<\/span> c<\/span>es<\/span> d<\/span>ern<\/span>i<\/span>\u00e8<\/span>res<\/span> ann<\/span>\u00e9<\/span>es<\/span>,<\/span> en<\/span> ra<\/span>ison<\/span> de<\/span> l<\/span>\u2019<\/span>au<\/span>gment<\/span>ation<\/span> des<\/span> ent<\/span>re<\/span>prises<\/span> et<\/span> de<\/span> l<\/span>\u2019<\/span>inn<\/span>ovation<\/span> techn<\/span>olog<\/span>ique<\/span> qui<\/span> a<\/span> perm<\/span>is<\/span> aux<\/span> ent<\/span>re<\/span>prises<\/span> de<\/span> tra<\/span>va<\/span>iller<\/span> \u00e0<\/span> distance<\/span> et<\/span> de<\/span> s<\/span>\u2019<\/span>ad<\/span>apter<\/span> \u00e0<\/span> un<\/span> n<\/span>omb<\/span>re<\/span> cro<\/span>iss<\/span>ant<\/span> de<\/span> clients<\/span>.<\/span> En<\/span> 20<\/span>23<\/span>,<\/span> la<\/span> cro<\/span>issance<\/span> du<\/span> march<\/span>\u00e9<\/span> de<\/span> l<\/span>\u2019<\/span>imm<\/span>obil<\/span>ier<\/span> de<\/span> bureau<\/span> dev<\/span>rait<\/span> se<\/span> pour<\/span>su<\/span>iv<\/span>re<\/span>,<\/span> a<\/span>vec<\/span> des<\/span> opportun<\/span>it<\/span>\u00e9s<\/span> pour<\/span> les<\/span> invest<\/span>isse<\/span>urs<\/span> et<\/span> les<\/span> ent<\/span>re<\/span>prises<\/span>.<\/span> Le<\/span> premier<\/span> chang<\/span>ement<\/span> qui<\/span> dev<\/span>rait<\/span> l’affect<\/span>er<\/span> \u00a0est<\/span> la<\/span> techn<\/span>olog<\/span>ie<\/span>.<\/span> Les<\/span> ent<\/span>re<\/span>prises<\/span> util<\/span>is<\/span>ent<\/span> de<\/span> plus<\/span> en<\/span> plus<\/span> de<\/span> technologies<\/span> pour<\/span> am<\/span>\u00e9<\/span>li<\/span>orer<\/span> le<\/span>ur<\/span> product<\/span>iv<\/span>it\u00e9<\/span> et<\/span> le<\/span>urs<\/span> performances<\/span>.<\/span> cette derni\u00e8re<\/span>\u00a0per<\/span>met<\/span> aux<\/span> ent<\/span>re<\/span>prises<\/span> d<\/span>\u2019<\/span>acc<\/span>\u00e9<\/span>der<\/span> \u00e0<\/span> des<\/span> inform<\/span>ations<\/span> et<\/span> des<\/span> out<\/span>ils<\/span> \u00e0<\/span> distance<\/span>,<\/span> ce<\/span> qui<\/span> le<\/span>ur<\/span> per<\/span>met<\/span> de<\/span> r\u00e9<\/span>du<\/span>ire<\/span> le<\/span>urs<\/span> co<\/span>\u00fb<\/span>ts<\/span> et<\/span> d<\/span>\u2019<\/span>acc<\/span>ro<\/span>\u00ee<\/span>tre<\/span> le<\/span>ur<\/span> effic<\/span>ac<\/span>it\u00e9<\/span>.<\/span> Cette \u00e9volution <\/span>am<\/span>\u00e9<\/span>li<\/span>ore<\/span> \u00e9<\/span>gal<\/span>ement<\/span> le<\/span>ur<\/span> capac<\/span>it\u00e9<\/span> \u00e0<\/span> s<\/span>\u2019<\/span>ad<\/span>apter<\/span> aux<\/span> ex<\/span>ig<\/span>ences<\/span> change<\/span>antes<\/span> des<\/span> clients<\/span>.<\/span> Les<\/span> ent<\/span>re<\/span>prises<\/span> dev<\/span>ront<\/span> invest<\/span>ir<\/span> d<\/span>ans<\/span> des<\/span> technologies d’avenir\u00a0<\/span> tell<\/span>es<\/span> que<\/span> l<\/span>\u2019<\/span>intelligence<\/span> artific<\/span>iel<\/span>le<\/span>,<\/span><\/a> l<\/span>\u2019<\/span>analy<\/span>se<\/span> pr<\/span>\u00e9<\/span>dict<\/span>ive<\/span> et<\/span> le<\/span> cloud<\/span> computing<\/span> pour<\/span> rest<\/span>er<\/span> comp<\/span>\u00e9t<\/span>itives<\/span>.<\/span><\/p>\n

Des espaces toujours plus flexibles<\/h2>\n

Par<\/span>all<\/span>\u00e8<\/span>lement<\/span> \u00e0<\/span> c<\/span>es<\/span> chang<\/span>ements<\/span> techn<\/span>olog<\/span>iques<\/span>,<\/span> les<\/span> ent<\/span>re<\/span>prises<\/span> dev<\/span>ront<\/span> \u00e9<\/span>gal<\/span>ement<\/span> s<\/span>\u2019<\/span>ad<\/span>apter<\/span> \u00e0<\/span> une<\/span> n<\/span>ou<\/span>vel<\/span>le<\/span> g<\/span>\u00e9n<\/span>\u00e9<\/span>ration<\/span> de<\/span> tra<\/span>v<\/span>ail<\/span>le<\/span>urs<\/span> qui<\/span> rec<\/span>her<\/span>che<\/span>nt<\/span> des<\/span> esp<\/span>aces<\/span> de<\/span> tra<\/span>v<\/span>ail<\/span> flex<\/span>ibles<\/span> et<\/span> adapt<\/span>\u00e9s<\/span> \u00e0<\/span> le<\/span>urs<\/span> bes<\/span>o<\/span>ins<\/span>.<\/span> Au centre de cette \u00e9volution <\/span>des<\/span> fact<\/span>e<\/span>urs<\/span> t<\/span>els<\/span> que<\/span> l<\/span>\u2019<\/span>access<\/span>ib<\/span>ilit<\/span>\u00e9<\/span>,<\/span> la<\/span> connect<\/span>iv<\/span>it\u00e9<\/span> et<\/span> la<\/span> qual<\/span>it\u00e9<\/span> de<\/span> l<\/span>\u2019<\/span>en<\/span>viron<\/span>n<\/span>ement<\/span> de<\/span> tra<\/span>v<\/span>ail<\/span> seront les facteurs clefs <\/span>\u00a0de<\/span> l<\/span>\u2019<\/span>am<\/span>\u00e9n<\/span>agement<\/span> de<\/span>\u00a0bureau<\/span>x<\/span>. Ces premiers\u00a0 <\/span>\u00a0dev<\/span>ront<\/span> \u00e9<\/span>gal<\/span>ement<\/span> invest<\/span>ir<\/span> d<\/span>ans<\/span> des<\/span> out<\/span>ils<\/span> t<\/span>els<\/span> que<\/span> des<\/span> sy<\/span>st<\/span>\u00e8<\/span>mes<\/span> de<\/span> gest<\/span>ion<\/span> des<\/span> esp<\/span>aces<\/span> de<\/span> tra<\/span>v<\/span>ail<\/span> pour<\/span> am<\/span>\u00e9<\/span>li<\/span>orer<\/span> la<\/span> collaboration<\/span> et<\/span> la<\/span> product<\/span>iv<\/span>it\u00e9<\/span> des<\/span> employ<\/span>\u00e9s<\/span>.<\/span><\/p>\n

L’environnement au centre de toute strat\u00e9gie<\/h2>\n

L’environnement au centre de cette r\u00e9volution<\/a>, <\/span>\u00a0mat<\/span>\u00e9<\/span>ri<\/span>aux<\/span> recy<\/span>cl<\/span>\u00e9s<\/span>,<\/span> l<\/span>\u2019<\/span>\u00e9<\/span>clair<\/span>age<\/span> nature<\/span>l<\/span> et<\/span> l<\/span>\u2019<\/span>am<\/span>\u00e9n<\/span>agement<\/span> pays<\/span>ager<\/span> s’imposent pour <\/span>r\u00e9<\/span>du<\/span>ire<\/span> le<\/span>ur<\/span> em<\/span>pre<\/span>int<\/span>e<\/span> en<\/span>viron<\/span>n<\/span>ement<\/span>ale<\/span> et<\/span> prom<\/span>ou<\/span>v<\/span>oir<\/span> un<\/span> en<\/span>viron<\/span>n<\/span>ement<\/span> de<\/span> tra<\/span>v<\/span>ail<\/span> plus<\/span> durable. L’entreprise en 2023 doit int\u00e9grer <\/span>\u00a0des<\/span> mes<\/span>ures<\/span> pour<\/span> am<\/span>\u00e9<\/span>li<\/span>orer<\/span> l<\/span>\u2019<\/span>effic<\/span>ac<\/span>it\u00e9<\/span> \u00e9<\/span>nerg<\/span>\u00e9t<\/span>ique<\/span> des<\/span> esp<\/span>aces<\/span> de<\/span> tra<\/span>v<\/span>ail<\/span>,<\/span> en<\/span> invest<\/span>iss<\/span>ant<\/span> d<\/span>ans<\/span> des<\/span> technologies<\/span> tell<\/span>es<\/span> que<\/span> l<\/span>\u2019<\/span>is<\/span>olation<\/span>,<\/span> l<\/span>\u2019<\/span>\u00e9<\/span>clair<\/span>age<\/span> LED<\/span> et<\/span> les<\/span> sy<\/span>st<\/span>\u00e8<\/span>mes<\/span> de<\/span> chau<\/span>ff<\/span>age<\/span> et<\/span> de<\/span> ref<\/span>roid<\/span>isse<\/span>ment<\/span> \u00e0<\/span> ha<\/span>ut<\/span> rend<\/span>ement<\/span>.<\/span><\/p>\n

Des prix toujours en hausse<\/h2>\n

En<\/span>fin<\/span>,<\/span> le<\/span> march<\/span>\u00e9<\/span> de<\/span> l<\/span>\u2019<\/span>imm<\/span>obil<\/span>ier<\/span> de<\/span> bureau<\/span> dev<\/span>rait<\/span> \u00e9<\/span>gal<\/span>ement<\/span> \u00ea<\/span>tre<\/span> affect<\/span>\u00e9<\/span> par<\/span> l<\/span>\u2019<\/span>\u00e9<\/span>v<\/span>olution<\/span> des<\/span> l<\/span>oy<\/span>ers<\/span> et<\/span> des<\/span> pri<\/span>x<\/span> des<\/span> bureau<\/span>x<\/span>.<\/span> Les<\/span> l<\/span>oy<\/span>ers<\/span> augment<\/span>er<\/span>ont<\/span> en<\/span> ra<\/span>ison<\/span> de<\/span> la<\/span> demand<\/span>e<\/span> cro<\/span>iss<\/span>ante<\/span> des<\/span> ent<\/span>re<\/span>prises<\/span> pour<\/span> des<\/span> esp<\/span>aces<\/span> de<\/span> bureau<\/span> de<\/span> qual<\/span>it\u00e9<\/span>.<\/span> Les<\/span> pri<\/span>x<\/span> des<\/span> bureau<\/span>x<\/span> augment<\/span>er<\/span>ont<\/span> \u00e9<\/span>gal<\/span>ement<\/span> en<\/span> ra<\/span>ison<\/span> de<\/span> l<\/span>\u2019<\/span>au<\/span>gment<\/span>ation<\/span> de<\/span> la<\/span> demand<\/span>e<\/span> et<\/span> de<\/span> l<\/span>\u2019<\/span>au<\/span>gment<\/span>ation<\/span> des<\/span> co<\/span>\u00fb<\/span>ts<\/span> de<\/span> construction<\/span>.<\/span> Les<\/span> ent<\/span>re<\/span>prises<\/span> dev<\/span>ront<\/span> don<\/span>c<\/span> pre<\/span>nd<\/span>re<\/span> en<\/span> com<\/span>pt<\/span>e<\/span> c<\/span>es<\/span> fact<\/span>e<\/span>urs<\/span> l<\/span>ors<\/span>qu<\/span>\u2019<\/span>ell<\/span>es<\/span> rec<\/span>her<\/span>che<\/span>nt<\/span> des<\/span> esp<\/span>aces<\/span> de<\/span> bureau<\/span>.<\/span> En<\/span> conclusion<\/span>,<\/span> le<\/span> march<\/span>\u00e9<\/span> de<\/span> l<\/span>\u2019<\/span>imm<\/span>obil<\/span>ier<\/span> de<\/span> bureau<\/span> dev<\/span>rait<\/span> con<\/span>na<\/span>\u00ee<\/span>tre<\/span> de<\/span> n<\/span>omb<\/span>re<\/span>ux<\/span> chang<\/span>ements<\/span> en<\/span> 20<\/span>23<\/span> qui<\/span> aur<\/span>ont<\/span> des<\/span> r\u00e9<\/span>per<\/span>c<\/span>ussions<\/span> sur<\/span> les<\/span> ent<\/span>re<\/span>prises<\/span>,<\/span> le<\/span>urs<\/span> employ<\/span>\u00e9s<\/span> et<\/span> l<\/span>\u2019<\/span>en<\/span>viron<\/span>n<\/span>ement<\/span>.<\/span><\/p>\n

 <\/p>\n

Pour l’ann\u00e9e 2023, Les<\/span> ent<\/span>re<\/span>prises<\/span> dev<\/span>ront<\/span> invest<\/span>ir<\/span> d<\/span>ans<\/span> des<\/span> technologies<\/span> pour<\/span> am<\/span>\u00e9<\/span>li<\/span>orer<\/span> le<\/span>ur<\/span> product<\/span>iv<\/span>it\u00e9<\/span> et<\/span> le<\/span>urs<\/span> performances<\/span>,<\/span> pre<\/span>nd<\/span>re<\/span> en<\/span> com<\/span>pt<\/span>e<\/span> les<\/span> bes<\/span>o<\/span>ins<\/span> des<\/span> tra<\/span>v<\/span>ail<\/span>le<\/span>urs<\/span> et<\/span> int<\/span>\u00e9<\/span>g<\/span>rer<\/span> des<\/span> solutions<\/span> dur<\/span>ables<\/span> pour<\/span> r\u00e9<\/span>du<\/span>ire<\/span> le<\/span>ur<\/span> em<\/span>pre<\/span>int<\/span>e<\/span> en<\/span>viron<\/span>n<\/span>ement<\/span>ale<\/span>.<\/span> En<\/span>fin<\/span>,<\/span> les<\/span> ent<\/span>re<\/span>prises<\/span> dev<\/span>ront<\/span> pre<\/span>nd<\/span>re<\/span> en<\/span> com<\/span>pt<\/span>e<\/span> les<\/span> chang<\/span>ements<\/span> des<\/span> l<\/span>oy<\/span>ers<\/span> et<\/span> des<\/span> pri<\/span>x<\/span> des<\/span> bureau<\/span>x<\/span> l<\/span>ors<\/span>qu<\/span>\u2019<\/span>ell<\/span>es<\/span> rec<\/span>her<\/span>che<\/span>nt<\/span> des<\/span> esp<\/span>aces<\/span> de<\/span> tra<\/span>v<\/span>ail<\/span>.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

L\u2019immobilier de bureau est un secteur en constante \u00e9volution qui s\u2019adapte aux tendances et aux exigences des entreprises. Les bureaux sont des espaces importants pour les entreprises car ils repr\u00e9sentent le si\u00e8ge de leur activit\u00e9, leurs employ\u00e9s et leurs relations avec leurs clients. En 2023, le march\u00e9 de l\u2019immobilier de bureau devrait conna\u00eetre des changements […]<\/p>\n","protected":false},"author":4,"featured_media":1825,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[33],"class_list":["post-1819","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bureaux","tag-immobilier-de-bureaux","entry","has-media"],"yoast_head":"\nQuelles perspectives pour l'immobilier de bureaux en 2023 ?<\/title>\n<meta name=\"description\" content=\"En 2023, le march\u00e9 de l\u2019immobilier de bureau devrait conna\u00eetre des changements significatifs qui auront des cons\u00e9quences sur les entreprises.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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