{"id":1921,"date":"2022-12-14T04:30:09","date_gmt":"2022-12-14T03:30:09","guid":{"rendered":"https:\/\/www.europropmarket.com\/actualites\/?p=1921"},"modified":"2022-12-14T16:14:06","modified_gmt":"2022-12-14T15:14:06","slug":"immobilier-tertiaire-les-villes-les-plus-attractives-en-france-pour-2023","status":"publish","type":"post","link":"https:\/\/www.europropmarket.com\/actualites\/immobilier-tertiaire-les-villes-les-plus-attractives-en-france-pour-2023\/","title":{"rendered":"Immobilier tertiaire : les villes les plus attractives en France en 2022"},"content":{"rendered":"

L<\/span>ors<\/span>que<\/span> v<\/span>ous<\/span> cher<\/span>che<\/span>z<\/span> \u00e0<\/span> invest<\/span>ir<\/span> d<\/span>ans<\/span> l<\/span>\u2019<\/span>imm<\/span>obil<\/span>ier<\/span> tert<\/span>ia<\/span>ire <\/span>,<\/span> v<\/span>ous<\/span> de<\/span>vez<\/span> sav<\/span>oir<\/span> qu<\/span>ell<\/span>es<\/span> s<\/span>ont<\/span> les<\/span> vill<\/span>es<\/span> les<\/span> plus<\/span> attract<\/span>ives<\/span> pour<\/span> r\u00e9<\/span>al<\/span>iser<\/span> vot<\/span>re<\/span> invest<\/span>isse<\/span>ment<\/span>.<\/span> En<\/span> eff<\/span>et<\/span>,<\/span> les<\/span> vill<\/span>es<\/span> plus<\/span> important<\/span>es<\/span> off<\/span>rent<\/span> g<\/span>\u00e9n<\/span>\u00e9<\/span>ral<\/span>ement<\/span> des<\/span> poss<\/span>ib<\/span>ilit<\/span>\u00e9s<\/span> d<\/span>\u2019<\/span>invest<\/span>isse<\/span>ment<\/span> plus<\/span> int<\/span>\u00e9<\/span>ress<\/span>antes<\/span> que<\/span> les<\/span> plus<\/span> pet<\/span>ites<\/span>.<\/span> Vo<\/span>ici<\/span> un<\/span> a<\/span>per<\/span>\u00e7<\/span>u<\/span> des<\/span> vill<\/span>es<\/span> les<\/span> plus<\/span> attract<\/span>ives<\/span> de<\/span> France<\/span>\u00a0et<\/span> pour<\/span>qu<\/span>oi<\/span> ell<\/span>es<\/span> le<\/span> s<\/span>ont<\/span>.<\/span><\/p>\n

Paris<\/span><\/h2>\n

Il<\/span> n<\/span>\u2019<\/span>est<\/span> pas<\/span> sur<\/span>p<\/span>ren<\/span>ant<\/span> que<\/span> Paris<\/span><\/a> so<\/span>it<\/span> en<\/span> t<\/span>\u00ea<\/span>te<\/span> de<\/span> la<\/span> list<\/span>e<\/span> des<\/span> vill<\/span>es<\/span> les<\/span> plus<\/span> attract<\/span>ives<\/span> pour<\/span> l<\/span>\u2019<\/span>invest<\/span>isse<\/span>ment<\/span> immobil<\/span>ier<\/span> tert<\/span>ia<\/span>ire<\/span>.<\/span> C<\/span>\u2019<\/span>est<\/span> la<\/span> plus<\/span> grand<\/span>e<\/span> v<\/span>ille<\/span> de<\/span> France<\/span> et<\/span> el<\/span>le<\/span> est<\/span> le<\/span> centre<\/span> de<\/span> l<\/span>\u2019<\/span>\u00e9<\/span>conom<\/span>ie<\/span> fr<\/span>an<\/span>\u00e7a<\/span>ise<\/span>.<\/span> Selon les derni\u00e8res donn\u00e9es publi\u00e9es par la Chambre des Notaires de Paris, la superficie totale utilis\u00e9e pour cette activit\u00e9 s\u2019\u00e9l\u00e8ve \u00e0 environ 8,5 millions de m\u00e8tres carr\u00e9s. Cela repr\u00e9sente environ 40 % de la superficie totale utilis\u00e9e pour l\u2019immobilier commercial \u00e0 Paris. Nous pouvons \u00e9galement observer que le nombre de transactions immobili\u00e8res commerciales \u00e0 Paris a augment\u00e9 de mani\u00e8re significative, passant de 16.000 en 2017 \u00e0 20.000 en 2022. Cela signifie que plus de gens sont int\u00e9ress\u00e9s \u00e0 investir dans l\u2019immobilier tertiaire \u00e0 Paris et que le march\u00e9 est tr\u00e8s actif. En ce qui concerne le prix des transactions immobili\u00e8res tertiaires \u00e0 Paris, les donn\u00e9es montrent que le prix moyen par m\u00e8tre carr\u00e9 s\u2019\u00e9levait \u00e0 environ 8.000 euros au quatri\u00e8me trimestre 2022. Cette hausse est principalement due \u00e0 l\u2019augmentation des prix de l\u2019immobilier \u00e0 Paris et \u00e0 l\u2019augmentation des prix des terrains. Un autre indicateur qui r\u00e9v\u00e8le la sant\u00e9 de l\u2019immobilier tertiaire \u00e0 Paris est le taux de vacance. Ce dernier s\u2019\u00e9levait \u00e0 6,3 % au quatri\u00e8me trimestre 2022. Ce taux est relativement bas, ce qui montre que le march\u00e9 \u00a0est sain et que les investisseurs sont tr\u00e8s actifs. Enfin, nous allons nous int\u00e9resser aux tendances \u00e0 long terme. Selon les derni\u00e8res donn\u00e9es, le nombre de transactions immobili\u00e8res tertiaires \u00e0 Paris devrait augmenter de 3,3 % par an d\u2019ici \u00e0 2023. La superficie totale utilis\u00e9e pour l\u2019immobilier devrait \u00e9galement augmenter d\u2019environ 4 % par an d\u2019ici \u00e0 2023.<\/span><\/p>\n

L<\/span>yon<\/span><\/h2>\n

La<\/span> v<\/span>ille<\/span> est<\/span> l<\/span>\u2019<\/span>une<\/span> des<\/span> plus<\/span> important<\/span>es<\/span>\u00a0 des capitales<\/span>\u00a0euro<\/span>p<\/span>\u00e9<\/span>ennes<\/span> et<\/span> est<\/span> cons<\/span>id<\/span>\u00e9r<\/span>\u00e9e<\/span> comm<\/span>e<\/span> le<\/span> premier<\/span> p<\/span>\u00f4<\/span>le<\/span> tert<\/span>ia<\/span>ire<\/span> en<\/span> France. Selon les derni\u00e8res donn\u00e9es de l’Observatoire de l’Immobilier Tertiaire de Lyon (OITL), il y a actuellement 1,1 million de m\u00b2 de bureaux \u00e0 Lyon. Cela repr\u00e9sente une augmentation de 6,5% par rapport \u00e0 l\u2019ann\u00e9e pr\u00e9c\u00e9dente. Le march\u00e9 \u00a0est tr\u00e8s actif et tr\u00e8s dynamique. Le nombre de transactions de bureaux \u00e0 Lyon <\/a>a augment\u00e9 de 9,7% par rapport \u00e0 l’ann\u00e9e pr\u00e9c\u00e9dente. La plupart des transactions sont r\u00e9alis\u00e9es par des entreprises et des investisseurs. Les taux de rendement locatif sont \u00a0\u00a0tr\u00e8s int\u00e9ressants, \u00a0allant de 4 % \u00e0 6 % et le taux de vacance des biens locatifs reste tr\u00e8s faible, ce qui garantit aux investisseurs une bonne rentabilit\u00e9. Le march\u00e9 est \u00e9galement tr\u00e8s stable et offre une excellente s\u00e9curit\u00e9 aux investisseurs.<\/span><\/p>\n

B<\/span>orde<\/span>aux<\/span><\/h2>\n

L<\/span>\u2019<\/span>imm<\/span>obil<\/span>ier<\/span> de bureaux<\/span>\u00a0\u00e0<\/span> B<\/span>orde<\/span>aux<\/span> off<\/span>re<\/span> une<\/span> sol<\/span>ide<\/span> performance<\/span>,<\/span> perm<\/span>ett<\/span>ant<\/span> \u00e0<\/span> la<\/span> v<\/span>ille<\/span> d<\/span>\u2019<\/span>acc<\/span>ue<\/span>ill<\/span>ir<\/span> des<\/span> ent<\/span>re<\/span>prises<\/span> \u00e0<\/span> la<\/span> rec<\/span>her<\/span>che<\/span> d<\/span>\u2019<\/span>un<\/span> en<\/span>viron<\/span>n<\/span>ement<\/span> stable<\/span> et<\/span> dynam<\/span>ique<\/span> pour<\/span> le<\/span>urs<\/span> activ<\/span>it<\/span>\u00e9s. Les prix des bureaux \u00e0 Bordeaux sont rest\u00e9s stables depuis plusieurs ann\u00e9es. En 2022, le prix moyen du m\u00b2 \u00e9tait de 310 \u20ac, soit une l\u00e9g\u00e8re augmentation par rapport \u00e0 2021. Ce prix est tr\u00e8s comp\u00e9titif par rapport \u00e0 d\u2019autres villes fran\u00e7aises, notamment Paris, o\u00f9 le prix moyen du m\u00b2 est de 566 \u20ac. L\u2019offre\u00a0 \u00a0\u00e0 Bordeaux est en constante augmentation. En 2022, la ville a accueilli plus de 1,5 million de m\u00b2 de bureaux, bien que le nombre total de transactions immobili\u00e8res ait \u00e9t\u00e9 inf\u00e9rieur \u00e0 celui de 2021. La ville est devenue un p\u00f4le de croissance important pour le secteur. La demande locative est en constante augmentation, les prix sont stables et l\u2019offre est ad\u00e9quate.<\/span><\/p>\n

L<\/span>ille<\/span><\/h2>\n

L<\/span>\u2019<\/span>imm<\/span>obil<\/span>ier<\/span> \u00e0<\/span> L<\/span>ille<\/span> est<\/span> un<\/span> march<\/span>\u00e9<\/span> dynam<\/span>ique<\/span> et<\/span> tr<\/span>\u00e8<\/span>s<\/span> concurrent<\/span>iel<\/span>.<\/span> Les<\/span> pri<\/span>x<\/span> des<\/span> loc<\/span>aux<\/span> commer<\/span>cia<\/span>ux<\/span> et<\/span> des<\/span> bureau<\/span>x<\/span> \u00e0<\/span> L<\/span>ille<\/span> ont<\/span> con<\/span>nu<\/span> une<\/span> for<\/span>te<\/span> aug<\/span>mentation<\/span> au<\/span> cour<\/span>s<\/span> des<\/span> d<\/span>ern<\/span>i<\/span>\u00e8<\/span>res<\/span> ann<\/span>\u00e9<\/span>es<\/span>.<\/span> Les<\/span> loc<\/span>aux<\/span> commer<\/span>cia<\/span>ux<\/span> s<\/span>ont<\/span> partic<\/span>uli<\/span>\u00e8re<\/span>ment<\/span> rec<\/span>her<\/span>ch<\/span>\u00e9s<\/span> d<\/span>ans<\/span> le<\/span> centre<\/span>–<\/span>ville<\/span> et<\/span> les<\/span> quart<\/span>iers<\/span> p<\/span>\u00e9<\/span>ri<\/span>ph<\/span>\u00e9<\/span>ri<\/span>ques<\/span> de<\/span> L<\/span>ille<\/span>.<\/span> . Le prix\u00a0 varie en fonction de leur emplacement, de leur taille et de leur \u00e9tat. Les locaux commerciaux les plus recherch\u00e9s \u00e9tants \u00a0dans le centre-ville et dans les quartiers p\u00e9riph\u00e9riques. Ils sont g\u00e9n\u00e9ralement compris entre 1 000 \u20ac et 4 000 \u20ac le m\u00e8tre carr\u00e9. Concernant le march\u00e9 du bureau, Les principaux quartiers d\u2019affaires sont situ\u00e9s dans le centre-ville, \u00e0 proximit\u00e9 des gares et des principaux axes de transport Les prix \u00a0varient \u00e9galement en fonction de leur emplacement, de leur taille et de leur \u00e9tat, Ils sont g\u00e9n\u00e9ralement compris entre 3 000 \u20ac et 6 000 \u20ac le m\u00e8tre carr\u00e9.\u00a0<\/span><\/p>\n

Mar<\/span>se<\/span>ille<\/span><\/h2>\n

La<\/span> v<\/span>ille<\/span> est<\/span> un<\/span> p<\/span>\u00f4<\/span>le<\/span> \u00e9<\/span>conom<\/span>ique<\/span> et<\/span> culture<\/span>l<\/span> maj<\/span>eur<\/span> en<\/span> Pro<\/span>ven<\/span>ce<\/span>–<\/span>Al<\/span>pes<\/span>–<\/span>C<\/span>\u00f4<\/span>te<\/span> d<\/span>\u2019<\/span>Az<\/span>ur<\/span>,<\/span> et<\/span> l<\/span>\u2019<\/span>imm<\/span>obil<\/span>ier<\/span> tert<\/span>ia<\/span>ire<\/span> est<\/span> un<\/span> sect<\/span>eur<\/span> cl<\/span>\u00e9<\/span> de<\/span> son<\/span> d\u00e9<\/span>vel<\/span>opp<\/span>ement<\/span>. Le secteur \u00a0est aussi caract\u00e9ris\u00e9 par une hausse constante des loyers. En 2022, le loyer moyen pour un bureau \u00e0 Marseille<\/a> \u00e9tait de 23,50 \u20ac\/m2, en hausse de 1,2 % par rapport \u00e0 l\u2019ann\u00e9e 2017. La hausse des loyers s\u2019explique par une forte demande et des taux d\u2019occupation \u00e9lev\u00e9s. Cette\u00a0 ann\u00e9e, le taux d\u2019occupation des bureaux \u00e9tait de 94,5 %, soit un niveau tr\u00e8s \u00e9lev\u00e9 par rapport \u00e0 la moyenne nationale. Les investissements ont atteint un nouveau record de 2,9 milliards d\u2019euros. Cela repr\u00e9sente une hausse de 8,3 % par rapport \u00e0 l\u2019ann\u00e9e pr\u00e9c\u00e9dente. Les principaux investisseurs \u00e9trangers \u00e9tant\u00a0les \u00c9tats-Unis, le Royaume-Uni et l\u2019Allemagne.<\/span><\/p>\n

N<\/span>antes<\/span><\/h2>\n

Sel<\/span>on<\/span> les<\/span> don<\/span>n<\/span>\u00e9<\/span>es<\/span> de<\/span> l<\/span>‘<\/span>IN<\/span>SEE<\/span>,<\/span><\/a> le<\/span> march<\/span>\u00e9<\/span> de<\/span> l<\/span>‘<\/span>imm<\/span>obil<\/span>ier<\/span> tert<\/span>ia<\/span>ire<\/span> \u00e0<\/span> N<\/span>antes<\/span><\/a> a<\/span> con<\/span>nu<\/span> une<\/span> for<\/span>te<\/span> cro<\/span>issance<\/span> au<\/span> cour<\/span>s<\/span> des<\/span> d<\/span>ix<\/span> d<\/span>ern<\/span>i<\/span>\u00e8<\/span>res<\/span> ann<\/span>\u00e9<\/span>es<\/span>.<\/span> En<\/span> eff<\/span>et<\/span>,<\/span> ent<\/span>re<\/span> 2012<\/span> et<\/span> 2022<\/span>,<\/span> le<\/span> n<\/span>omb<\/span>re<\/span> total<\/span> de<\/span> transactions<\/span> a<\/span> augment<\/span>\u00e9<\/span> de<\/span> 20<\/span>%,<\/span> pass<\/span>ant<\/span> de<\/span> 2<\/span> 700<\/span> \u00e0<\/span> 3<\/span> 300<\/span>.<\/span> C<\/span>ette<\/span> cro<\/span>issance<\/span> s<\/span>‘<\/span>expl<\/span>ique<\/span> principal<\/span>ement<\/span> par<\/span> une<\/span> ha<\/span>us<\/span>se<\/span> de<\/span> la<\/span> demand<\/span>e<\/span> de<\/span> loc<\/span>aux<\/span> commer<\/span>cia<\/span>ux<\/span> et<\/span> profession<\/span>nels<\/span>,<\/span> not<\/span>am<\/span>ment<\/span> d<\/span>ans<\/span> les<\/span> sect<\/span>e<\/span>urs<\/span> de<\/span> la<\/span> finance<\/span>,<\/span> de<\/span> la<\/span> s<\/span>ant<\/span>\u00e9<\/span> et<\/span> de<\/span> l<\/span>‘<\/span>h<\/span>\u00f4<\/span>te<\/span>ller<\/span>ie<\/span>. En outre, le nombre de nouvelles constructions a \u00e9galement augment\u00e9, passant de 1 500 \u00a0\u00e0 2 300 sur la m\u00eame p\u00e9riode. Quand au \u00a0taux de vacance des bureaux, il \u00a0est pass\u00e9 de 4,2% en 2008 \u00e0 2,5%\u00a0 , ce qui montre que le march\u00e9 est tr\u00e8s solide et demand\u00e9. Cette baisse \u00e9tant principalement due \u00e0 l’augmentation de la demande des entreprises pour des bureaux, mais aussi \u00e0 une plus grande offre de locaux locatifs.<\/span><\/p>\n

St<\/span>ras<\/span>bourg<\/span><\/h2>\n

La<\/span> v<\/span>ille<\/span> de<\/span> Stras<\/span>bourg<\/span><\/a> se d\u00e9marque par <\/span>s<\/span>es<\/span> activ<\/span>it<\/span>\u00e9s<\/span> commercial<\/span>es<\/span> et<\/span> indust<\/span>ri<\/span>ell<\/span>es<\/span> qui<\/span> ont<\/span> cont<\/span>rib<\/span>u<\/span>\u00e9<\/span> \u00e0<\/span> sa<\/span> cro<\/span>issance<\/span> \u00e9<\/span>conom<\/span>ique<\/span>.<\/span> Ave<\/span>c<\/span> le<\/span> d\u00e9<\/span>vel<\/span>opp<\/span>ement<\/span> des<\/span> n<\/span>ou<\/span>vell<\/span>es<\/span> technologies<\/span> et<\/span> des<\/span> inf<\/span>rast<\/span>ruct<\/span>ures<\/span>,<\/span> Stras<\/span>bourg<\/span> est<\/span> un<\/span> lieu<\/span> o<\/span>\u00f9<\/span> les<\/span> ent<\/span>re<\/span>prises<\/span> pe<\/span>u<\/span>vent<\/span> s<\/span>‘<\/span>\u00e9<\/span>pan<\/span>ou<\/span>ir<\/span>. Selon les donn\u00e9es de l’Agence de l’immobilier tertiaire (AIT), le march\u00e9 de l’immobilier tertiaire \u00e0 Strasbourg est en plein essor. Le nombre de transactions a augment\u00e9 de 21% entre 2021 et 2022. Cette augmentation est principalement due \u00e0 une hausse des investissements et \u00e0 une augmentation des demandes de locataires. La plupart des transactions ont \u00e9t\u00e9 r\u00e9alis\u00e9es sur des immeubles de bureaux et de commerces. Les prix des biens immobiliers ont augment\u00e9 de 17 % et le taux de vacance est \u00a0en baisse de 1,5 % \u00e0 5.5%.<\/span><\/p>\n

T<\/span>oul<\/span>ouse<\/span><\/h2>\n

La<\/span> v<\/span>ille<\/span> rose<\/span> est<\/span> conn<\/span>ue<\/span> pour<\/span> son<\/span> dynam<\/span>ism<\/span>e<\/span> \u00e9<\/span>conom<\/span>ique<\/span>,<\/span> et<\/span> c<\/span>\u2019<\/span>est<\/span> ce<\/span> qui<\/span> expl<\/span>ique<\/span> pour<\/span>qu<\/span>oi<\/span> el<\/span>le<\/span> est<\/span> si<\/span> attractive<\/span> pour<\/span> les<\/span> invest<\/span>isse<\/span>urs<\/span> et<\/span> les<\/span> ent<\/span>re<\/span>prises. En premier lieu, le taux de vacance \u00e0 Toulouse est tr\u00e8s bas. Selon les donn\u00e9es de la Chambre de commerce et d’industrie de Toulouse, le taux de vacance sur l’ensemble du march\u00e9 \u00a0se situe \u00e0 moins de 3%. Les prix \u00e0 la location des bureaux \u00e0 Toulouse<\/a> sont tr\u00e8s comp\u00e9titifs. En effet, le prix moyen au m\u00e8tre carr\u00e9 pour un bureau \u00e0 Toulouse est de 300\u20ac, ce qui en fait un des march\u00e9s les plus abordables de France.<\/span><\/p>\n

En<\/span> conclusion<\/span>,<\/span> il<\/span> est<\/span> cl<\/span>air<\/span> que<\/span> Paris<\/span>,<\/span> Lyon<\/span>,<\/span> B<\/span>orde<\/span>aux<\/span>,<\/span> L<\/span>ille<\/span>,<\/span> Marse<\/span>ille<\/span>,<\/span> N<\/span>antes<\/span>,<\/span> Stras<\/span>bourg<\/span> et<\/span> T<\/span>oul<\/span>ouse<\/span> s<\/span>ont<\/span> les<\/span> vill<\/span>es<\/span> les<\/span> plus<\/span> attract<\/span>ives<\/span>.<\/span> Ell<\/span>es<\/span> off<\/span>rent<\/span> t<\/span>out<\/span>es<\/span> de<\/span> n<\/span>omb<\/span>re<\/span>uses<\/span> opportun<\/span>it<\/span>\u00e9s<\/span> et<\/span> des<\/span> ret<\/span>ours<\/span> sur<\/span> invest<\/span>isse<\/span>ment<\/span> int<\/span>\u00e9<\/span>ress<\/span>ants<\/span>.<\/span> Les<\/span> pri<\/span>x<\/span> s<\/span>ont<\/span> ab<\/span>ord<\/span>ables<\/span> et<\/span> le<\/span> march<\/span>\u00e9<\/span> est<\/span> tr<\/span>\u00e8<\/span>s<\/span> act<\/span>if<\/span>.<\/span> Si<\/span> v<\/span>ous<\/span> cher<\/span>che<\/span>z<\/span> \u00e0<\/span> invest<\/span>ir<\/span> d<\/span>ans<\/span> l<\/span>\u2019<\/span>imm<\/span>obil<\/span>ier<\/span> tert<\/span>ia<\/span>ire<\/span> en<\/span> France<\/span>,<\/span> c<\/span>es<\/span> vill<\/span>es<\/span> s<\/span>ont<\/span> un<\/span> bon<\/span> point<\/span> de<\/span> d\u00e9<\/span>part<\/span>.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Lorsque vous cherchez \u00e0 investir dans l\u2019immobilier tertiaire , vous devez savoir quelles sont les villes les plus attractives pour r\u00e9aliser votre investissement. En effet, les villes plus importantes offrent g\u00e9n\u00e9ralement des possibilit\u00e9s d\u2019investissement plus int\u00e9ressantes que les plus petites. Voici un aper\u00e7u des villes les plus attractives de France\u00a0et pourquoi elles le sont. Paris […]<\/p>\n","protected":false},"author":4,"featured_media":1931,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[149],"tags":[33],"class_list":["post-1921","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marche-investissements","tag-immobilier-de-bureaux","entry","has-media"],"yoast_head":"\nImmobilier tertiaire : les villes les plus attractives en France<\/title>\n<meta name=\"description\" content=\"Quelles sont les villes les plus attractives ; un aper\u00e7u des villes pour l'immobilier tertiaire, et pourquoi elles le sont.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.europropmarket.com\/actualites\/immobilier-tertiaire-les-villes-les-plus-attractives-en-france-pour-2023\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Immobilier tertiaire : les villes les plus attractives en France\" \/>\n<meta property=\"og:description\" content=\"Quelles sont les villes les plus attractives ; 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