{"id":573,"date":"2022-06-27T17:11:47","date_gmt":"2022-06-27T15:11:47","guid":{"rendered":"https:\/\/www.europropmarket.com\/actualites\/?p=573"},"modified":"2022-08-02T13:00:01","modified_gmt":"2022-08-02T11:00:01","slug":"attractivite-et-evolution-du-marche-immobilier-logistique","status":"publish","type":"post","link":"https:\/\/www.europropmarket.com\/actualites\/attractivite-et-evolution-du-marche-immobilier-logistique\/","title":{"rendered":"Attractivit\u00e9 et \u00e9volution du march\u00e9 immobilier logistique"},"content":{"rendered":"<p>Depuis 2020 le march\u00e9 <a href=\"https:\/\/www.europropmarket.com\/entrepot-local-activite\/\">immobilier logistique<\/a> traverse une phase de mutation, suite \u00e0 l&rsquo;essor du e-commerce et du commerce hybride\u00a0: alors que la <a href=\"https:\/\/www.glossaire-international.com\/pages\/tous-les-termes\/supply-chain.html\">supply-chain<\/a> devient une pi\u00e8ce ma\u00eetresse de la strat\u00e9gie des diff\u00e9rents acteurs \u00e9conomiques, 25 % des soci\u00e9t\u00e9s utilisatrices de b\u00e2timents logistiques entendent d\u00e9velopper leurs implantations en France, faisant de l&rsquo;Hexagone le premier march\u00e9 d&rsquo;Europe devant l&rsquo;Allemagne. La nouvelle logistique urbaine se caract\u00e9rise par l&rsquo;insertion des entrep\u00f4ts logistiques au c\u0153ur du tissu \u00e9conomique des agglom\u00e9rations, l&rsquo;av\u00e8nement du commerce b2b et b2c imposant aux utilisateurs logistiques de se rapprocher des populations. Ainsi dans le cadre de la gestion du fameux \u00ab dernier kilom\u00e8tre \u00bb, les entreprises du <a href=\"https:\/\/www.europropmarket.com\/actualites\/le-marche-des-locaux-dactivites-en-ile-de-france\/\">secteur logistique<\/a> cherchent d\u00e9sormais \u00e0 identifier les biens qui leur permettront d&rsquo;optimiser leur maillage territorial pour mieux satisfaire leur client\u00e8le. L\u00a0\u00bbimmobilier logistique s&rsquo;impose en d\u00e9finitive comme un enjeu majeur\u00a0: c&rsquo;est en effet sa modernisation qui permettra de relever le d\u00e9fi du e-commerce, de r\u00e9pondre \u00e0 l&rsquo;acc\u00e9l\u00e9ration des flux de marchandises et d&rsquo;assurer la continuit\u00e9 de la cha\u00eene d&rsquo;approvisionnement y compris dans les situations de crise sanitaires ou de confinements.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Depuis 2020 le march\u00e9 immobilier logistique traverse une phase de mutation, suite \u00e0 l&rsquo;essor du e-commerce et du commerce hybride\u00a0: alors que la supply-chain devient une pi\u00e8ce ma\u00eetresse de la strat\u00e9gie des diff\u00e9rents acteurs \u00e9conomiques, 25 % des soci\u00e9t\u00e9s utilisatrices de b\u00e2timents logistiques entendent d\u00e9velopper leurs implantations en France, faisant de l&rsquo;Hexagone le premier march\u00e9 [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":895,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[85,64,23],"class_list":["post-573","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-entrepots","tag-immobilier-logistique","tag-logistique","tag-supply-chain","entry","has-media"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.13 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>L&#039;immobilier logistique, un march\u00e9 attractif en pleine mutation<\/title>\n<meta name=\"description\" content=\"La crise sanitaire et la croissance du e-commerce ont r\u00e9v\u00e9l\u00e9 le r\u00f4le strat\u00e9gique de la supply-chain et de l&#039;immobilier logistique\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link 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