{"id":885,"date":"2022-07-01T10:56:36","date_gmt":"2022-07-01T08:56:36","guid":{"rendered":"https:\/\/www.europropmarket.com\/actualites\/?p=885"},"modified":"2022-08-02T12:56:19","modified_gmt":"2022-08-02T10:56:19","slug":"la-realite-virtuelle-au-service-de-limmobilier-dentreprise","status":"publish","type":"post","link":"https:\/\/www.europropmarket.com\/actualites\/la-realite-virtuelle-au-service-de-limmobilier-dentreprise\/","title":{"rendered":"La r\u00e9alit\u00e9 virtuelle au service de l\u2019immobilier d\u2019entreprise"},"content":{"rendered":"<h2><strong>R\u00e9alit\u00e9 virtuelle ou r\u00e9alit\u00e9 augment\u00e9e ?<\/strong><\/h2>\n<p>R\u00e9alit\u00e9 augment\u00e9e et r\u00e9alit\u00e9 virtuelle se distinguent quant au degr\u00e9 d&rsquo;immersion qui caract\u00e9rise l&rsquo;exp\u00e9rience utilisateur, bien qu&rsquo;il s&rsquo;agisse dans les deux cas de r\u00e9alit\u00e9 artificielle. La modification du r\u00e9el \u00e0 travers la r\u00e9alit\u00e9 augment\u00e9e repose sur la juxtaposition d&rsquo;informations num\u00e9riques \u2013 vid\u00e9o, son ou mod\u00e9lisation 3D \u2013 sur un environnement d\u00e9j\u00e0 existant : \u00e0 l&rsquo;aide d&rsquo;un smartphone, d&rsquo;une tablette ou de lunettes sp\u00e9ciales, les utilisateurs vont pouvoir agir sur cet environnement ainsi modifi\u00e9. C&rsquo;est sur cette technologie que s&rsquo;appuient notamment le c\u00e9l\u00e8bre jeu <em>Pok\u00e9mon Go<\/em> ou les filtres mis \u00e0 disposition par certaines applications telles que Snapchat ou tiktok. La r\u00e9alit\u00e9 augment\u00e9e trouve aussi une application dans le domaine de l&rsquo;<a href=\"https:\/\/www.europropmarket.com\/nos-offres\/\">immobilier professionnel<\/a> : elle permet par exemple de mod\u00e9liser en 3D un immeuble en cours de construction, ou encore des espaces de travail afin de permettre aux futurs utilisateurs de visualiser les diff\u00e9rents am\u00e9nagements possibles. C&rsquo;est gr\u00e2ce \u00e0 cette technologie que les clients peuvent visiter la totalit\u00e9 de leurs futurs bureaux sur le site des professionnels. La r\u00e9alit\u00e9 virtuelle de son c\u00f4t\u00e9 repose sur une immersion compl\u00e8te au c\u0153ur d&rsquo;un environnement int\u00e9gralement cr\u00e9\u00e9. Un univers totalement artificiel sur lequel l&rsquo;utilisateur peut agir gr\u00e2ce \u00e0 un casque de type Oculus Rift : pour l&rsquo;<a href=\"https:\/\/www.europropmarket.com\/actualites\/category\/bureaux\/\">immobilier d&rsquo;entreprise<\/a>, cette technologie est source d&rsquo;opportunit\u00e9s.<\/p>\n<h2><strong>La RV au service de l\u2019immobilier d\u2019entreprise<\/strong><\/h2>\n<p>C&rsquo;est une v\u00e9ritable m\u00e9tamorphose de l&rsquo;exp\u00e9rience client qui a lieu \u00e0 travers la r\u00e9alit\u00e9 virtuelle : investisseurs et entreprises peuvent ainsi visiter des <a href=\"https:\/\/www.arthur-loyd-lyon.com\/bureau\">bureaux<\/a> ou entrep\u00f4ts logistiques \u00e9loign\u00e9s g\u00e9ographiquement de leur r\u00e9sidence sans avoir \u00e0 se d\u00e9placer\u00a0: un gain de temps, d&rsquo;\u00e9nergie et d&rsquo;argent consid\u00e9rable pour les professionnels en qu\u00eate de b\u00e2timents professionnels. La r\u00e9alit\u00e9 virtuelle permet \u00e9galement de visiter des immeubles de bureaux en cours de construction pour favoriser la prise de d\u00e9cision des futurs acqu\u00e9reurs\u00a0: en explorant des espaces encore \u00e0 venir, les professionnels s\u2019\u00e9pargnent des visites parfois couteuses et\/ou improductives, acc\u00e9l\u00e9rant par la m\u00eame occasion la r\u00e9alisation de leurs projets immobiliers. En termes d\u2019exp\u00e9rience immersive, il faut \u00e9galement mentionner l\u2019holoportation, une nouvelle technologie de capture\u00a03D\u00a0qui\u00a0permet de reconstruire, compresser et transmettre des mod\u00e8les\u00a03D\u00a0de personnes et espaces en haute qualit\u00e9, partout dans le monde et en temps\u00a0r\u00e9el. Un mix de r\u00e9alit\u00e9 virtuelle et de t\u00e9l\u00e9portation qui l\u00e0 encore optimisera le travail des professionnels de l\u2019immobilier, tout en permettant \u00e0 leurs clients d\u2019interagir avec leurs futurs espaces de travail en n\u2019importe quel lieu g\u00e9ographique sans d\u00e9placement.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>R\u00e9alit\u00e9 virtuelle ou r\u00e9alit\u00e9 augment\u00e9e ? R\u00e9alit\u00e9 augment\u00e9e et r\u00e9alit\u00e9 virtuelle se distinguent quant au degr\u00e9 d&rsquo;immersion qui caract\u00e9rise l&rsquo;exp\u00e9rience utilisateur, bien qu&rsquo;il s&rsquo;agisse dans les deux cas de r\u00e9alit\u00e9 artificielle. La modification du r\u00e9el \u00e0 travers la r\u00e9alit\u00e9 augment\u00e9e repose sur la juxtaposition d&rsquo;informations num\u00e9riques \u2013 vid\u00e9o, son ou mod\u00e9lisation 3D \u2013 sur un [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":953,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[13,34,33,79],"class_list":["post-885","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bureaux","tag-bureau","tag-bureaux","tag-immobilier-de-bureaux","tag-realite-virtuelle","entry","has-media"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.13 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>La r\u00e9alit\u00e9 virtuelle au service de l\u2019immobilier d\u2019entreprise<\/title>\n<meta name=\"description\" content=\"La r\u00e9alit\u00e9 virtuelle offre de multiples possibilit\u00e9s 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